Disciplines
Integra Marketing’s services are an integrated hybrid of three traditional business disciplines: brand and marketing consultancy, commercial performance and market research.
This approach enables us to impartially and objectively observe and assess the way our clients conduct their business, assist them in developing a greater customer understanding and then, vitally, be able to put this insight into action for their commercial advantage.
Repeated exposure to clients’ challenges has enabled to us develop a process approach to problem solving, which we have developed into our, now proven, nine insight to action tools.
This approach enables us to impartially and objectively observe and assess the way our clients conduct their business, assist them in developing a greater customer understanding and then, vitally, be able to put this insight into action for their commercial advantage.
Repeated exposure to clients’ challenges has enabled to us develop a process approach to problem solving, which we have developed into our, now proven, nine insight to action tools.
Traditional methods integrated into our tools:
Quantitative and Qualitative research
Interviews, Surveys, Questionnaires
Focus Groups
Market Research
Customer Profiling
Research Analysis
Website Analytics Analysis
Business and Brand strategy
Communications strategy and planning