client projects

Client projects

We work for a wide variety of clients across many market sectors, applying our
expertise and experience to deliver insights, create action and deliver results.

This work is strategic and confidential, and it’s our policy not to publish specific
details here – we’re sure that you will appreciate the same discretion when you
become one of our clients.

However, to give you a flavour, this is the nature of the work that we delivered
for just some of our clients – helping them to exploit their commercial advantage
and improve results.


Click to expand for further detail on client projects

Lichtwer Pharma

Herbal Health products
Quantification of the UK market potential
Qualification of purchaser perceptions and brand profile
Concept to launch of web-based alternative channel to market.
Customer transaction analysis

TAP

Former Portuguese state airline
Customer demographic profiling
Prospect targeting and analysis
Data acquisition for integrated DM campaign

Bucks New University

University
Launch and project management of a new public interface with the business community
Concept to launch of web driven business support training packages
Targeting and recruitment of prospects for serviced office support
Training and event creation and management

KMC

Recruitment Consultancy
Media selection
Database and response coordination
Data segmentation to sift stage for interview

Goodmans

Commercial property owner and agent
Prospect targeting and analysis
Data acquisition for integrated DM campaign

Campaign tracking and post-campaign analysis

Plantronics

Blue-tooth headsets
Analysis of market potential and customer acquisition patterns in the UK
Use of the above to provide data for an integrated DM campaign in the UK and then throughout Europe

Paper Manufacturers Association

Professional Association
Assessment of the European market size and potential with particular emphasis on trends and issues
such as sustainability and recycling

Creation and qualification of a prospects database for both suppliers and retailers

Rexel

Stationery and office supplies
Analysis of relative performance versus their competitors in the pen and shredder markets
Qualification of price points and market trends